The global PinPads MPOS market was valued at million in 2024 and is projected to reach US$ million by 2032, at a CAGR of %during the forecast period.
The U.S. market size is estimated at $ million in 2024, while China is to reach $ million.
<110 USD segment will reach $ million by 2032, with a % CAGR in next six years.
The global key manufacturers of PinPads MPOS include Verifone, Ingenico Group, PAX Technology Inc., WizarPOS, Newland, etc. In 2024, the global top five players had a share approximately % in terms of revenue.
We have surveyed the PinPads MPOS manufacturers, suppliers, distributors, and industry experts on this industry, involving the sales, revenue, demand, price change, product type, recent development and plan, industry trends, drivers, challenges, obstacles, and potential risks
This report aims to provide a comprehensive presentation of the global market for PinPads MPOS, with both quantitative and qualitative analysis, to help readers develop business/growth strategies, assess the market competitive situation, analyze their position in the current marketplace, and make informed business decisions regarding PinPads MPOS. This report contains market size and forecasts of PinPads MPOS in global, including the following market information:
Global PinPads MPOS market revenue, 2020-2025, 2026-2032, ($ millions)
Global PinPads MPOS market sales, 2020-2025, 2026-2032, (Units)
Global top five PinPads MPOS companies in 2024 (%)
Total Market by Segment:
Global PinPads MPOS market, by Type, 2020-2025, 2026-2032 ($ millions) & (Units)
Global PinPads MPOS market segment percentages, by Type, 2024 (%)
<110 USD
110-150 USD
>150 USD
Global PinPads MPOS market, by Application, 2020-2025, 2026-2032 ($ Millions) & (Units)
Global PinPads MPOS market segment percentages, by Application, 2024 (%)
Hospitality & Healthcare
Retail & e-Commerce
Government & Transportation
Others
Global PinPads MPOS market, by region and country, 2020-2025, 2026-2032 ($ millions) & (Units)
Global PinPads MPOS market segment percentages, by region and country, 2024 (%)
North America
US
Canada
Mexico
Europe
Germany
France
U.K.
Italy
Russia
Nordic Countries
Benelux
Rest of Europe
Asia
China
Japan
South Korea
Southeast Asia
India
Rest of Asia
South America
Brazil
Argentina
Rest of South America
Middle East & Africa
Turkey
Israel
Saudi Arabia
UAE
Rest of Middle East & Africa
Competitor Analysis
The report also provides analysis of leading market participants including:
Key companies PinPads MPOS revenues in global market, 2020-2025 (estimated), ($ millions)
Key companies PinPads MPOS revenues share in global market, 2024 (%)
Key companies PinPads MPOS sales in global market, 2020-2025 (estimated), (Units)
Key companies PinPads MPOS sales share in global market, 2024 (%)
Further, the report presents profiles of competitors in the market, key players include:
Verifone
Ingenico Group
PAX Technology Inc.
WizarPOS
Newland
Outline of Major Chapters:
Chapter 1: Introduces the definition of PinPads MPOS, market overview.
Chapter 2: Global PinPads MPOS market size in revenue and volume.
Chapter 3: Detailed analysis of PinPads MPOS manufacturers competitive landscape, price, sales and revenue market share, latest development plan, merger, and acquisition information, etc.
Chapter 4: Provides the analysis of various market segments by Type, covering the market size and development potential of each market segment, to help readers find the blue ocean market in different market segments.
Chapter 5: Provides the analysis of various market segments by Application, covering the market size and development potential of each market segment, to help readers find the blue ocean market in different downstream markets.
Chapter 6: Sales of PinPads MPOS in regional level and country level. It provides a quantitative analysis of the market size and development potential of each region and its main countries and introduces the market development, future development prospects, market space of each country in the world.
Chapter 7: Provides profiles of key players, introducing the basic situation of the main companies in the market in detail, including product sales, revenue, price, gross margin, product introduction, recent development, etc.
Chapter 8: Global PinPads MPOS capacity by region & country.
Chapter 9: Introduces the market dynamics, latest developments of the market, the driving factors and restrictive factors of the market, the challenges and risks faced by manufacturers in the industry, and the analysis of relevant policies in the industry.
Chapter 10: Analysis of industrial chain, including the upstream and downstream of the industry.
Chapter 11: The main points and conclusions of the report.
TABLE OF CONTENTS
1 Introduction to Research & Analysis Reports
1.1 PinPads MPOS Market Definition
1.2 Market Segments
1.2.1 Segment by Type
1.2.2 Segment by Application
1.3 Global PinPads MPOS Market Overview
1.4 Features & Benefits of This Report
1.5 Methodology & Sources of Information
1.5.1 Research Methodology
1.5.2 Research Process
1.5.3 Base Year
1.5.4 Report Assumptions & Caveats
2 Global PinPads MPOS Overall Market Size
2.1 Global PinPads MPOS Market Size: 2024 VS 2032
2.2 Global PinPads MPOS Market Size, Prospects & Forecasts: 2020-2032
2.3 Global PinPads MPOS Sales: 2020-2032
3 Company Landscape
3.1 Top PinPads MPOS Players in Global Market
3.2 Top Global PinPads MPOS Companies Ranked by Revenue
3.3 Global PinPads MPOS Revenue by Companies
3.4 Global PinPads MPOS Sales by Companies
3.5 Global PinPads MPOS Price by Manufacturer (2020-2025)
3.6 Top 3 and Top 5 PinPads MPOS Companies in Global Market, by Revenue in 2024
3.7 Global Manufacturers PinPads MPOS Product Type
3.8 Tier 1, Tier 2, and Tier 3 PinPads MPOS Players in Global Market
3.8.1 List of Global Tier 1 PinPads MPOS Companies
3.8.2 List of Global Tier 2 and Tier 3 PinPads MPOS Companies
4 Sights by Product
4.1 Overview
4.1.1 Segment by Type - Global PinPads MPOS Market Size Markets, 2024 & 2032
4.1.2 <110 USD
4.1.3 110-150 USD
4.1.4 >150 USD
4.2 Segment by Type - Global PinPads MPOS Revenue & Forecasts
4.2.1 Segment by Type - Global PinPads MPOS Revenue, 2020-2025
4.2.2 Segment by Type - Global PinPads MPOS Revenue, 2026-2032
4.2.3 Segment by Type - Global PinPads MPOS Revenue Market Share, 2020-2032
4.3 Segment by Type - Global PinPads MPOS Sales & Forecasts
4.3.1 Segment by Type - Global PinPads MPOS Sales, 2020-2025
4.3.2 Segment by Type - Global PinPads MPOS Sales, 2026-2032
4.3.3 Segment by Type - Global PinPads MPOS Sales Market Share, 2020-2032
4.4 Segment by Type - Global PinPads MPOS Price (Manufacturers Selling Prices), 2020-2032
5 Sights by Application
5.1 Overview
5.1.1 Segment by Application - Global PinPads MPOS Market Size, 2024 & 2032
5.1.2 Hospitality & Healthcare
5.1.3 Retail & e-Commerce
5.1.4 Government & Transportation
5.1.5 Others
5.2 Segment by Application - Global PinPads MPOS Revenue & Forecasts
5.2.1 Segment by Application - Global PinPads MPOS Revenue, 2020-2025
5.2.2 Segment by Application - Global PinPads MPOS Revenue, 2026-2032
5.2.3 Segment by Application - Global PinPads MPOS Revenue Market Share, 2020-2032
5.3 Segment by Application - Global PinPads MPOS Sales & Forecasts
5.3.1 Segment by Application - Global PinPads MPOS Sales, 2020-2025
5.3.2 Segment by Application - Global PinPads MPOS Sales, 2026-2032
5.3.3 Segment by Application - Global PinPads MPOS Sales Market Share, 2020-2032
5.4 Segment by Application - Global PinPads MPOS Price (Manufacturers Selling Prices), 2020-2032
6 Sights by Region
6.1 By Region - Global PinPads MPOS Market Size, 2024 & 2032
6.2 By Region - Global PinPads MPOS Revenue & Forecasts
6.2.1 By Region - Global PinPads MPOS Revenue, 2020-2025
6.2.2 By Region - Global PinPads MPOS Revenue, 2026-2032
6.2.3 By Region - Global PinPads MPOS Revenue Market Share, 2020-2032
6.3 By Region - Global PinPads MPOS Sales & Forecasts
6.3.1 By Region - Global PinPads MPOS Sales, 2020-2025
6.3.2 By Region - Global PinPads MPOS Sales, 2026-2032
6.3.3 By Region - Global PinPads MPOS Sales Market Share, 2020-2032
6.4 North America
6.4.1 By Country - North America PinPads MPOS Revenue, 2020-2032
6.4.2 By Country - North America PinPads MPOS Sales, 2020-2032
6.4.3 United States PinPads MPOS Market Size, 2020-2032
6.4.4 Canada PinPads MPOS Market Size, 2020-2032
6.4.5 Mexico PinPads MPOS Market Size, 2020-2032
6.5 Europe
6.5.1 By Country - Europe PinPads MPOS Revenue, 2020-2032
6.5.2 By Country - Europe PinPads MPOS Sales, 2020-2032
6.5.3 Germany PinPads MPOS Market Size, 2020-2032
6.5.4 France PinPads MPOS Market Size, 2020-2032
6.5.5 U.K. PinPads MPOS Market Size, 2020-2032
6.5.6 Italy PinPads MPOS Market Size, 2020-2032
6.5.7 Russia PinPads MPOS Market Size, 2020-2032
6.5.8 Nordic Countries PinPads MPOS Market Size, 2020-2032
6.5.9 Benelux PinPads MPOS Market Size, 2020-2032
6.6 Asia
6.6.1 By Region - Asia PinPads MPOS Revenue, 2020-2032
6.6.2 By Region - Asia PinPads MPOS Sales, 2020-2032
6.6.3 China PinPads MPOS Market Size, 2020-2032
6.6.4 Japan PinPads MPOS Market Size, 2020-2032
6.6.5 South Korea PinPads MPOS Market Size, 2020-2032
6.6.6 Southeast Asia PinPads MPOS Market Size, 2020-2032
6.6.7 India PinPads MPOS Market Size, 2020-2032
6.7 South America
6.7.1 By Country - South America PinPads MPOS Revenue, 2020-2032
6.7.2 By Country - South America PinPads MPOS Sales, 2020-2032
6.7.3 Brazil PinPads MPOS Market Size, 2020-2032
6.7.4 Argentina PinPads MPOS Market Size, 2020-2032
6.8 Middle East & Africa
6.8.1 By Country - Middle East & Africa PinPads MPOS Revenue, 2020-2032
6.8.2 By Country - Middle East & Africa PinPads MPOS Sales, 2020-2032
6.8.3 Turkey PinPads MPOS Market Size, 2020-2032
6.8.4 Israel PinPads MPOS Market Size, 2020-2032
6.8.5 Saudi Arabia PinPads MPOS Market Size, 2020-2032
6.8.6 UAE PinPads MPOS Market Size, 2020-2032
7 Manufacturers & Brands Profiles
7.1 Verifone
7.1.1 Verifone Company Summary
7.1.2 Verifone Business Overview
7.1.3 Verifone PinPads MPOS Major Product Offerings
7.1.4 Verifone PinPads MPOS Sales and Revenue in Global (2020-2025)
7.1.5 Verifone Key News & Latest Developments
7.2 Ingenico Group
7.2.1 Ingenico Group Company Summary
7.2.2 Ingenico Group Business Overview
7.2.3 Ingenico Group PinPads MPOS Major Product Offerings
7.2.4 Ingenico Group PinPads MPOS Sales and Revenue in Global (2020-2025)
7.2.5 Ingenico Group Key News & Latest Developments
7.3 PAX Technology Inc.
7.3.1 PAX Technology Inc. Company Summary
7.3.2 PAX Technology Inc. Business Overview
7.3.3 PAX Technology Inc. PinPads MPOS Major Product Offerings
7.3.4 PAX Technology Inc. PinPads MPOS Sales and Revenue in Global (2020-2025)
7.3.5 PAX Technology Inc. Key News & Latest Developments
7.4 WizarPOS
7.4.1 WizarPOS Company Summary
7.4.2 WizarPOS Business Overview
7.4.3 WizarPOS PinPads MPOS Major Product Offerings
7.4.4 WizarPOS PinPads MPOS Sales and Revenue in Global (2020-2025)
7.4.5 WizarPOS Key News & Latest Developments
7.5 Newland
7.5.1 Newland Company Summary
7.5.2 Newland Business Overview
7.5.3 Newland PinPads MPOS Major Product Offerings
7.5.4 Newland PinPads MPOS Sales and Revenue in Global (2020-2025)
7.5.5 Newland Key News & Latest Developments
8 Global PinPads MPOS Production Capacity, Analysis
8.1 Global PinPads MPOS Production Capacity, 2020-2032
8.2 PinPads MPOS Production Capacity of Key Manufacturers in Global Market
8.3 Global PinPads MPOS Production by Region
9 Key Market Trends, Opportunity, Drivers and Restraints
9.1 Market Opportunities & Trends
9.2 Market Drivers
9.3 Market Restraints
10 PinPads MPOS Supply Chain Analysis
10.1 PinPads MPOS Industry Value Chain
10.2 PinPads MPOS Upstream Market
10.3 PinPads MPOS Downstream and Clients
10.4 Marketing Channels Analysis
10.4.1 Marketing Channels
10.4.2 PinPads MPOS Distributors and Sales Agents in Global
11 Conclusion
12 Appendix
12.1 Note
12.2 Examples of Clients
12.3 Disclaimer
LIST OF TABLES & FIGURES
List of Tables
Table 1. Key Players of PinPads MPOS in Global Market
Table 2. Top PinPads MPOS Players in Global Market, Ranking by Revenue (2024)
Table 3. Global PinPads MPOS Revenue by Companies, (US$, Mn), 2020-2025
Table 4. Global PinPads MPOS Revenue Share by Companies, 2020-2025
Table 5. Global PinPads MPOS Sales by Companies, (Units), 2020-2025
Table 6. Global PinPads MPOS Sales Share by Companies, 2020-2025
Table 7. Key Manufacturers PinPads MPOS Price (2020-2025) & (US$/Unit)
Table 8. Global Manufacturers PinPads MPOS Product Type
Table 9. List of Global Tier 1 PinPads MPOS Companies, Revenue (US$, Mn) in 2024 and Market Share
Table 10. List of Global Tier 2 and Tier 3 PinPads MPOS Companies, Revenue (US$, Mn) in 2024 and Market Share
Table 11. Segment by Type � Global PinPads MPOS Revenue, (US$, Mn), 2024 & 2032
Table 12. Segment by Type - Global PinPads MPOS Revenue (US$, Mn), 2020-2025
Table 13. Segment by Type - Global PinPads MPOS Revenue (US$, Mn), 2026-2032
Table 14. Segment by Type - Global PinPads MPOS Sales (Units), 2020-2025
Table 15. Segment by Type - Global PinPads MPOS Sales (Units), 2026-2032
Table 16. Segment by Application � Global PinPads MPOS Revenue, (US$, Mn), 2024 & 2032
Table 17. Segment by Application - Global PinPads MPOS Revenue, (US$, Mn), 2020-2025
Table 18. Segment by Application - Global PinPads MPOS Revenue, (US$, Mn), 2026-2032
Table 19. Segment by Application - Global PinPads MPOS Sales, (Units), 2020-2025
Table 20. Segment by Application - Global PinPads MPOS Sales, (Units), 2026-2032
Table 21. By Region � Global PinPads MPOS Revenue, (US$, Mn), 2025-2032
Table 22. By Region - Global PinPads MPOS Revenue, (US$, Mn), 2020-2025
Table 23. By Region - Global PinPads MPOS Revenue, (US$, Mn), 2026-2032
Table 24. By Region - Global PinPads MPOS Sales, (Units), 2020-2025
Table 25. By Region - Global PinPads MPOS Sales, (Units), 2026-2032
Table 26. By Country - North America PinPads MPOS Revenue, (US$, Mn), 2020-2025
Table 27. By Country - North America PinPads MPOS Revenue, (US$, Mn), 2026-2032
Table 28. By Country - North America PinPads MPOS Sales, (Units), 2020-2025
Table 29. By Country - North America PinPads MPOS Sales, (Units), 2026-2032
Table 30. By Country - Europe PinPads MPOS Revenue, (US$, Mn), 2020-2025
Table 31. By Country - Europe PinPads MPOS Revenue, (US$, Mn), 2026-2032
Table 32. By Country - Europe PinPads MPOS Sales, (Units), 2020-2025
Table 33. By Country - Europe PinPads MPOS Sales, (Units), 2026-2032
Table 34. By Region - Asia PinPads MPOS Revenue, (US$, Mn), 2020-2025
Table 35. By Region - Asia PinPads MPOS Revenue, (US$, Mn), 2026-2032
Table 36. By Region - Asia PinPads MPOS Sales, (Units), 2020-2025
Table 37. By Region - Asia PinPads MPOS Sales, (Units), 2026-2032
Table 38. By Country - South America PinPads MPOS Revenue, (US$, Mn), 2020-2025
Table 39. By Country - South America PinPads MPOS Revenue, (US$, Mn), 2026-2032
Table 40. By Country - South America PinPads MPOS Sales, (Units), 2020-2025
Table 41. By Country - South America PinPads MPOS Sales, (Units), 2026-2032
Table 42. By Country - Middle East & Africa PinPads MPOS Revenue, (US$, Mn), 2020-2025
Table 43. By Country - Middle East & Africa PinPads MPOS Revenue, (US$, Mn), 2026-2032
Table 44. By Country - Middle East & Africa PinPads MPOS Sales, (Units), 2020-2025
Table 45. By Country - Middle East & Africa PinPads MPOS Sales, (Units), 2026-2032
Table 46. Verifone Company Summary
Table 47. Verifone PinPads MPOS Product Offerings
Table 48. Verifone PinPads MPOS Sales (Units), Revenue (US$, Mn) and Average Price (US$/Unit) & (2020-2025)
Table 49. Verifone Key News & Latest Developments
Table 50. Ingenico Group Company Summary
Table 51. Ingenico Group PinPads MPOS Product Offerings
Table 52. Ingenico Group PinPads MPOS Sales (Units), Revenue (US$, Mn) and Average Price (US$/Unit) & (2020-2025)
Table 53. Ingenico Group Key News & Latest Developments
Table 54. PAX Technology Inc. Company Summary
Table 55. PAX Technology Inc. PinPads MPOS Product Offerings
Table 56. PAX Technology Inc. PinPads MPOS Sales (Units), Revenue (US$, Mn) and Average Price (US$/Unit) & (2020-2025)
Table 57. PAX Technology Inc. Key News & Latest Developments
Table 58. WizarPOS Company Summary
Table 59. WizarPOS PinPads MPOS Product Offerings
Table 60. WizarPOS PinPads MPOS Sales (Units), Revenue (US$, Mn) and Average Price (US$/Unit) & (2020-2025)
Table 61. WizarPOS Key News & Latest Developments
Table 62. Newland Company Summary
Table 63. Newland PinPads MPOS Product Offerings
Table 64. Newland PinPads MPOS Sales (Units), Revenue (US$, Mn) and Average Price (US$/Unit) & (2020-2025)
Table 65. Newland Key News & Latest Developments
Table 66. PinPads MPOS Capacity of Key Manufacturers in Global Market, 2023-2025 (Units)
Table 67. Global PinPads MPOS Capacity Market Share of Key Manufacturers, 2023-2025
Table 68. Global PinPads MPOS Production by Region, 2020-2025 (Units)
Table 69. Global PinPads MPOS Production by Region, 2026-2032 (Units)
Table 70. PinPads MPOS Market Opportunities & Trends in Global Market
Table 71. PinPads MPOS Market Drivers in Global Market
Table 72. PinPads MPOS Market Restraints in Global Market
Table 73. PinPads MPOS Raw Materials
Table 74. PinPads MPOS Raw Materials Suppliers in Global Market
Table 75. Typical PinPads MPOS Downstream
Table 76. PinPads MPOS Downstream Clients in Global Market
Table 77. PinPads MPOS Distributors and Sales Agents in Global Market
List of Figures
Figure 1. PinPads MPOS Product Picture
Figure 2. PinPads MPOS Segment by Type in 2024
Figure 3. PinPads MPOS Segment by Application in 2024
Figure 4. Global PinPads MPOS Market Overview: 2024
Figure 5. Key Caveats
Figure 6. Global PinPads MPOS Market Size: 2024 VS 2032 (US$, Mn)
Figure 7. Global PinPads MPOS Revenue: 2020-2032 (US$, Mn)
Figure 8. PinPads MPOS Sales in Global Market: 2020-2032 (Units)
Figure 9. The Top 3 and 5 Players Market Share by PinPads MPOS Revenue in 2024
Figure 10. Segment by Type � Global PinPads MPOS Revenue, (US$, Mn), 2024 & 2032
Figure 11. Segment by Type - Global PinPads MPOS Revenue Market Share, 2020-2032
Figure 12. Segment by Type - Global PinPads MPOS Sales Market Share, 2020-2032
Figure 13. Segment by Type - Global PinPads MPOS Price (US$/Unit), 2020-2032
Figure 14. Segment by Application � Global PinPads MPOS Revenue, (US$, Mn), 2024 & 2032
Figure 15. Segment by Application - Global PinPads MPOS Revenue Market Share, 2020-2032
Figure 16. Segment by Application - Global PinPads MPOS Sales Market Share, 2020-2032
Figure 17. Segment by Application -Global PinPads MPOS Price (US$/Unit), 2020-2032
Figure 18. By Region � Global PinPads MPOS Revenue, (US$, Mn), 2025 & 2032
Figure 19. By Region - Global PinPads MPOS Revenue Market Share, 2020 VS 2024 VS 2032
Figure 20. By Region - Global PinPads MPOS Revenue Market Share, 2020-2032
Figure 21. By Region - Global PinPads MPOS Sales Market Share, 2020-2032
Figure 22. By Country - North America PinPads MPOS Revenue Market Share, 2020-2032
Figure 23. By Country - North America PinPads MPOS Sales Market Share, 2020-2032
Figure 24. United States PinPads MPOS Revenue, (US$, Mn), 2020-2032
Figure 25. Canada PinPads MPOS Revenue, (US$, Mn), 2020-2032
Figure 26. Mexico PinPads MPOS Revenue, (US$, Mn), 2020-2032
Figure 27. By Country - Europe PinPads MPOS Revenue Market Share, 2020-2032
Figure 28. By Country - Europe PinPads MPOS Sales Market Share, 2020-2032
Figure 29. Germany PinPads MPOS Revenue, (US$, Mn), 2020-2032
Figure 30. France PinPads MPOS Revenue, (US$, Mn), 2020-2032
Figure 31. U.K. PinPads MPOS Revenue, (US$, Mn), 2020-2032
Figure 32. Italy PinPads MPOS Revenue, (US$, Mn), 2020-2032
Figure 33. Russia PinPads MPOS Revenue, (US$, Mn), 2020-2032
Figure 34. Nordic Countries PinPads MPOS Revenue, (US$, Mn), 2020-2032
Figure 35. Benelux PinPads MPOS Revenue, (US$, Mn), 2020-2032
Figure 36. By Region - Asia PinPads MPOS Revenue Market Share, 2020-2032
Figure 37. By Region - Asia PinPads MPOS Sales Market Share, 2020-2032
Figure 38. China PinPads MPOS Revenue, (US$, Mn), 2020-2032
Figure 39. Japan PinPads MPOS Revenue, (US$, Mn), 2020-2032
Figure 40. South Korea PinPads MPOS Revenue, (US$, Mn), 2020-2032
Figure 41. Southeast Asia PinPads MPOS Revenue, (US$, Mn), 2020-2032
Figure 42. India PinPads MPOS Revenue, (US$, Mn), 2020-2032
Figure 43. By Country - South America PinPads MPOS Revenue Market Share, 2020-2032
Figure 44. By Country - South America PinPads MPOS Sales, Market Share, 2020-2032
Figure 45. Brazil PinPads MPOS Revenue, (US$, Mn), 2020-2032
Figure 46. Argentina PinPads MPOS Revenue, (US$, Mn), 2020-2032
Figure 47. By Country - Middle East & Africa PinPads MPOS Revenue, Market Share, 2020-2032
Figure 48. By Country - Middle East & Africa PinPads MPOS Sales, Market Share, 2020-2032
Figure 49. Turkey PinPads MPOS Revenue, (US$, Mn), 2020-2032
Figure 50. Israel PinPads MPOS Revenue, (US$, Mn), 2020-2032
Figure 51. Saudi Arabia PinPads MPOS Revenue, (US$, Mn), 2020-2032
Figure 52. UAE PinPads MPOS Revenue, (US$, Mn), 2020-2032
Figure 53. Global PinPads MPOS Production Capacity (Units), 2020-2032
Figure 54. The Percentage of Production PinPads MPOS by Region, 2024 VS 2032
Figure 55. PinPads MPOS Industry Value Chain
Figure 56. Marketing Channels