The global Brand Licensing market size is estimated to be $xx million in 2023, and MAResearch analysts predict it will reach $xx million by 2032, growing at a CAGR of xx% during the forecast period from 2024 to 2032.
This report studies the Brand Licensing market, covering market size for segment by type (Apparels, Toys, etc.), by application (Entertainment, Corporate Trademarks or Brands, etc.), by sales channel (Direct Channel, Distribution Channel), by player (The Walt Disney Company, Meredith Corporation, PVH Corp., Iconix Brand Group, Authentic Brands Group, etc.) and by region (North America, Europe, Asia-Pacific, South America and Middle East & Africa).
This report provides detailed historical analysis of global market for Brand Licensing from 2018-2023, and provides extensive market forecasts from 2024-2032 by region/country and subsectors. It covers the sales/revenue/value, gross margin, historical growth and future perspectives in the Brand Licensing market.
Leading Players of Brand Licensing including:
The Walt Disney Company
Meredith Corporation
PVH Corp.
Iconix Brand Group
Authentic Brands Group
Universal Brand Development
Nickelodeon
Major League Baseball
IMG College (Collegiate Licensing Company)
Sanrio
Sequential Brands Group
Westinghouse
General Motors
National Basketball Association
Electrolux
National Football League
Warner Bros. Consumer Products
The Pokemon Company International
Procter & Gamble
Ferrari
Ralph Lauren
Mattel
Ford Motor Company
BBC Worldwide
The Hershey Company
Stanley Black & Decker
PGA Tour
National Hockey League
Sunkist Growers
WWE
Market split by Type:
Apparels
Toys
Home Decoration
Software or Video Games
Food and Beverage
Market split by Application:
Entertainment
Corporate Trademarks or Brands
Fashion
Sports
Others
Market split by Sales Channel:
Direct Channel
Distribution Channel
Market split by Region/Country:
North America (United States and Canada)
Europe (Germany, UK, France, Italy, Spain, and Russia, etc.)
Asia-Pacific (China, Japan, Korea, India, Australia, and Southeast Asia, etc.)
South America (Brazil, Mexico, and Argentina, etc.)
Middle East & Africa (Turkey, UAE, Saudi Arabia, and South Africa, etc.)
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TABLE OF CONTENTS
Table of Contents
Chapter 1 Brand Licensing Market Overview
1.1 Brand Licensing Definition
1.2 Global Brand Licensing Market Size Status and Outlook (2018-2032)
1.3 Global Brand Licensing Market Size Comparison by Region (2018-2032)
1.4 Global Brand Licensing Market Size Comparison by Type (2018-2032)
1.5 Global Brand Licensing Market Size Comparison by Application (2018-2032)
1.6 Global Brand Licensing Market Size Comparison by Sales Channel (2018-2032)
1.7 Brand Licensing Market Dynamics
1.7.1 Market Drivers/Opportunities
1.7.2 Market Challenges/Risks
1.7.3 Market News (Merger/Acquisition/Expansion)
1.7.4 Key Trends in Brand Licensing Market
Chapter 2 Brand Licensing Market Competition by Player
2.1 Global Brand Licensing Sales and Market Share by Player (2021-2023)
2.2 Global Brand Licensing Revenue and Market Share by Player (2021-2023)
2.3 Global Brand Licensing Average Price by Player (2021-2023)
2.4 Players Competition Situation & Trends
2.5 Conclusion of Segment by Player
Chapter 3 Brand Licensing Market Segment by Type
3.1 Global Brand Licensing Market by Type
3.1.1 Apparels
3.1.2 Toys
3.1.3 Home Decoration
3.1.4 Software or Video Games
3.1.5 Food and Beverage
3.2 Global Brand Licensing Sales and Market Share by Type (2018-2023)
3.3 Global Brand Licensing Revenue and Market Share by Type (2018-2023)
3.4 Global Brand Licensing Average Price by Type (2018-2023)
3.5 Conclusion of Segment by Type
Chapter 4 Brand Licensing Market Segment by Application
4.1 Global Brand Licensing Market by Application
4.1.1 Entertainment
4.1.2 Corporate Trademarks or Brands
4.1.3 Fashion
4.1.4 Sports
4.1.5 Others
4.2 Global Brand Licensing Revenue and Market Share by Application (2018-2023)
4.3 Conclusion of Segment by Application
Chapter 5 Brand Licensing Market Segment by Sales Channel
5.1 Global Brand Licensing Market by Sales Channel
5.1.1 Direct Channel
5.1.2 Distribution Channel
5.2 Global Brand Licensing Revenue and Market Share by Sales Channel (2018-2023)
5.3 Conclusion of Segment by Sales Channel
Chapter 6 Brand Licensing Market Segment by Region & Country
6.1 Global Brand Licensing Market Size and CAGR by Region (2018-2032)
6.2 Global Brand Licensing Sales and Market Share by Region (2018-2023)
6.3 Global Brand Licensing Revenue and Market Share by Region (2018-2023)
6.4 North America
6.4.1 North America Market by Country
6.4.2 North America Brand Licensing Market Share by Type
6.4.3 North America Brand Licensing Market Share by Application
6.4.4 United States
6.4.5 Canada
6.5 Europe
6.5.1 Europe Market by Country
6.5.2 Europe Brand Licensing Market Share by Type
6.5.3 Europe Brand Licensing Market Share by Application
6.5.4 Germany
6.5.5 UK
6.5.6 France
6.5.7 Italy
6.5.8 Spain
6.5.9 Russia
6.6 Asia-Pacific
6.6.1 Asia-Pacific Market by Country
6.6.2 Asia-Pacific Brand Licensing Market Share by Type
6.6.3 Asia-Pacific Brand Licensing Market Share by Application
6.6.4 China
6.6.5 Japan
6.6.6 Korea
6.6.7 India
6.6.8 Southeast Asia
6.6.9 Australia
6.7 South America
6.7.1 South America Market by Country
6.7.2 South America Brand Licensing Market Share by Type
6.7.3 South America Brand Licensing Market Share by Application
6.7.4 Brazil
6.7.5 Mexico
6.7.6 Argentina
6.7.7 Colombia
6.8 Middle East & Africa
6.8.1 Middle East & Africa Market by Country
6.8.2 Middle East & Africa Brand Licensing Market Share by Type
6.8.3 Middle East & Africa Brand Licensing Market Share by Application
6.8.4 Turkey
6.8.5 UAE
6.8.6 Saudi Arabia
6.8.7 South Africa
6.9 Conclusion of Segment by Region
Chapter 7 Profile of Leading Brand Licensing Players
7.1 The Walt Disney Company
7.1.1 Company Snapshot
7.1.2 Product/Service Offered
7.1.3 Business Performance (Sales, Price, Revenue, Gross Margin and Market Share)
7.2 Meredith Corporation
7.3 PVH Corp.
7.4 Iconix Brand Group
7.5 Authentic Brands Group
7.6 Universal Brand Development
7.7 Nickelodeon
7.8 Major League Baseball
7.9 IMG College (Collegiate Licensing Company)
7.10 Sanrio
7.11 Sequential Brands Group
7.12 Westinghouse
7.13 General Motors
7.14 National Basketball Association
7.15 Electrolux
7.16 National Football League
7.17 Warner Bros. Consumer Products
7.18 The Pokemon Company International
7.19 Procter & Gamble
7.20 Ferrari
7.21 Ralph Lauren
7.22 Mattel
7.23 Ford Motor Company
7.24 BBC Worldwide
7.25 The Hershey Company
7.26 Stanley Black & Decker
7.27 PGA Tour
7.28 National Hockey League
7.29 Sunkist Growers
7.30 WWE
Chapter 8 Upstream and Downstream Analysis of Brand Licensing
8.1 Industrial Chain of Brand Licensing
8.2 Upstream of Brand Licensing
8.3 Downstream of Brand Licensing
Chapter 9 Development Trend of Brand Licensing (2024-2032)
9.1 Global Brand Licensing Market Size (Sales and Revenue) Forecast (2024-2032)
9.2 Global Brand Licensing Market Size and CAGR Forecast by Region (2024-2032)
9.3 Global Brand Licensing Market Size and CAGR Forecast by Type (2024-2032)
9.4 Global Brand Licensing Market Size and CAGR Forecast by Application (2024-2032)
9.5 Global Brand Licensing Market Size and CAGR Forecast by Sales Channel (2024-2032)
Chapter 10 Appendix
10.1 Research Methodology
10.2 Data Sources
10.3 Disclaimer
10.4 Analysts Certification
LIST OF TABLES & FIGURES
List of Tables and Figures
Figure Brand Licensing Example
Figure Global Brand Licensing Revenue (Million $) Status and Outlook (2018-2032)
Figure Global Brand Licensing Revenue (Million $) Comparison by Region (2018-2032)
Figure Global Brand Licensing Revenue (Million $) Comparison by Type (2018-2032)
Figure Global Brand Licensing Revenue (Million $) Comparison by Application (2018-2032)
Figure Global Brand Licensing Revenue (Million $) Comparison by Sales Channel (2018-2032)
Table Global Brand Licensing Sales by Player (2021-2023)
Table Global Brand Licensing Sales Market Share by Player (2021-2023)
Figure Global Brand Licensing Sales Market Share by Player in 2023
Table Global Brand Licensing Revenue (Million $) by Player (2021-2023)
Table Global Brand Licensing Revenue Market Share by Player (2021-2023)
Figure Global Brand Licensing Revenue Market Share by Player in 2023
Table Global Brand Licensing Average Price by Player (2021-2023)
Figure Global Brand Licensing Average Price by Player in 2023
Figure Global Brand Licensing Players Competition Situation ? Top 5 Players? Revenue Market Share in 2021
Figure Global Brand Licensing Players Competition Trends ? Top 5 Players? Revenue Market Share in 2023
Figure Example of Apparels
Figure Global Apparels Revenue (Million $) and Growth Rate (2018-2023)
Figure Example of Toys
Figure Global Toys Revenue (Million $) and Growth Rate (2018-2023)
Figure Example of Home Decoration
Figure Global Home Decoration Revenue (Million $) and Growth Rate (2018-2023)
Figure Example of Software or Video Games
Figure Global Software or Video Games Revenue (Million $) and Growth Rate (2018-2023)
Figure Example of Food and Beverage
Figure Global Food and Beverage Revenue (Million $) and Growth Rate (2018-2023)
Table Global Brand Licensing Sales by Type (2018-2023)
Table Global Brand Licensing Sales Market Share by Type (2018-2023)
Figure Global Brand Licensing Sales Market Share by Type in 2023
Table Global Brand Licensing Revenue (Million $) by Type (2018-2023)
Table Global Brand Licensing Revenue Market Share by Type (2018-2023)
Figure Global Brand Licensing Revenue Market Share by Type in 2023
Table Global Brand Licensing Average Price by Type (2018-2023)
Figure Global Brand Licensing Average Price by Type in 2023
Table Leading Players of Brand Licensing by Type in 2023
Figure Example of Entertainment
Figure Global Brand Licensing for Entertainment Revenue (Million $) and Growth Rate (2018-2023)
Figure Example of Corporate Trademarks or Brands
Figure Global Brand Licensing for Corporate Trademarks or Brands Revenue (Million $) and Growth Rate (2018-2023)
Figure Example of Fashion
Figure Global Brand Licensing for Fashion Revenue (Million $) and Growth Rate (2018-2023)
Figure Example of Sports
Figure Global Brand Licensing for Sports Revenue (Million $) and Growth Rate (2018-2023)
Figure Example of Others
Figure Global Brand Licensing for Others Revenue (Million $) and Growth Rate (2018-2023)
Table Global Brand Licensing Sales by Application (2018-2023)
Table Global Brand Licensing Sales Market Share by Application (2018-2023)
Figure Global Brand Licensing Sales Market Share by Application in 2023
Table Leading Consumers of Brand Licensing by Application in 2023
Figure Example of Direct Channel
Figure Global Brand Licensing for Direct Channel Revenue (Million $) and Growth Rate (2018-2023)
Figure Example of Distribution Channel
Figure Global Brand Licensing for Distribution Channel Revenue (Million $) and Growth Rate (2018-2023)
Table Global Brand Licensing Revenue by Sales Channel (2018-2023)
Table Global Brand Licensing Revenue Market Share by Sales Channel (2018-2023)
Figure Global Brand Licensing Revenue Market Share by Sales Channel in 2023
Table Leading Distributors/Dealers of Brand Licensing by Sales Channel in 2023
Table Global Brand Licensing Market Size and CAGR by Region (2018-2032)
Table Global Brand Licensing Sales by Region (2018-2023)
Table Global Brand Licensing Sales Market Share by Region (2018-2023)
Figure Global Brand Licensing Sales Market Share by Region in 2023
Table Global Brand Licensing Revenue (Million $) by Region (2018-2023)
Table Global Brand Licensing Revenue Market Share by Region (2018-2023)
Figure Global Brand Licensing Revenue Market Share by Region in 2023
Table North America Brand Licensing Sales by Country (2018-2023)
Figure North America Brand Licensing Sales Market Share by Country (2018-2023)
Table North America Brand Licensing Revenue by Country (2018-2023)
Figure North America Brand Licensing Revenue Market Share by Country (2018-2023)
Figure North America Brand Licensing Market Share by Type in 2023
Figure North America Brand Licensing Market Share by Application in 2023
Figure United States Brand Licensing Sales and Growth Rate (2018-2023)
Figure United States Brand Licensing Revenue (Million $) and Growth Rate (2018-2023)
Figure Canada Brand Licensing Sales and Growth Rate (2018-2023)
Figure Canada Brand Licensing Revenue (Million $) and Growth Rate (2018-2023)
Table Europe Brand Licensing Sales by Country (2018-2023)
Figure Europe Brand Licensing Sales Market Share by Country (2018-2023)
Table Europe Brand Licensing Revenue by Country (2018-2023)
Figure Europe Brand Licensing Revenue Market Share by Country (2018-2023)
Figure Europe Brand Licensing Market Share by Type in 2023
Figure Europe Brand Licensing Market Share by Application in 2023
Figure Germany Brand Licensing Sales and Growth Rate (2018-2023)
Figure Germany Brand Licensing Revenue (Million $) and Growth Rate (2018-2023)
Figure UK Brand Licensing Sales and Growth Rate (2018-2023)
Figure UK Brand Licensing Revenue (Million $) and Growth Rate (2018-2023)
Figure France Brand Licensing Sales and Growth Rate (2018-2023)
Figure France Brand Licensing Revenue (Million $) and Growth Rate (2018-2023)
Figure Italy Brand Licensing Sales and Growth Rate (2018-2023)
Figure Italy Brand Licensing Revenue (Million $) and Growth Rate (2018-2023)
Figure Spain Brand Licensing Sales and Growth Rate (2018-2023)
Figure Spain Brand Licensing Revenue (Million $) and Growth Rate (2018-2023)
Figure Russia Brand Licensing Sales and Growth Rate (2018-2023)
Figure Russia Brand Licensing Revenue (Million $) and Growth Rate (2018-2023)
Table Asia-Pacific Brand Licensing Sales by Country (2018-2023)
Figure Asia-Pacific Brand Licensing Sales Market Share by Country (2018-2023)
Table Asia-Pacific Brand Licensing Revenue by Country (2018-2023)
Figure Asia-Pacific Brand Licensing Revenue Market Share by Country (2018-2023)
Figure Asia-Pacific Brand Licensing Market Share by Type in 2023
Figure Asia-Pacific Brand Licensing Market Share by Application in 2023
Figure China Brand Licensing Sales and Growth Rate (2018-2023)
Figure China Brand Licensing Revenue (Million $) and Growth Rate (2018-2023)
Figure Japan Brand Licensing Sales and Growth Rate (2018-2023)
Figure Japan Brand Licensing Revenue (Million $) and Growth Rate (2018-2023)
Figure Korea Brand Licensing Sales and Growth Rate (2018-2023)
Figure Korea Brand Licensing Revenue (Million $) and Growth Rate (2018-2023)
Figure India Brand Licensing Sales and Growth Rate (2018-2023)
Figure India Brand Licensing Revenue (Million $) and Growth Rate (2018-2023)
Figure Southeast Asia Brand Licensing Sales and Growth Rate (2018-2023)
Figure Southeast Asia Brand Licensing Revenue (Million $) and Growth Rate (2018-2023)
Figure Australia Brand Licensing Sales and Growth Rate (2018-2023)
Figure Australia Brand Licensing Revenue (Million $) and Growth Rate (2018-2023)
Table South America Brand Licensing Sales by Country (2018-2023)
Figure South America Brand Licensing Sales Market Share by Country (2018-2023)
Table South America Brand Licensing Revenue by Country (2018-2023)
Figure South America Brand Licensing Revenue Market Share by Country (2018-2023)
Figure South America Brand Licensing Market Share by Type in 2023
Figure South America Brand Licensing Market Share by Application in 2023
Figure Brazil Brand Licensing Sales and Growth Rate (2018-2023)
Figure Brazil Brand Licensing Revenue (Million $) and Growth Rate (2018-2023)
Figure Mexico Brand Licensing Sales and Growth Rate (2018-2023)
Figure Mexico Brand Licensing Revenue (Million $) and Growth Rate (2018-2023)
Figure Argentina Brand Licensing Sales and Growth Rate (2018-2023)
Figure Argentina Brand Licensing Revenue (Million $) and Growth Rate (2018-2023)
Figure Colombia Brand Licensing Sales and Growth Rate (2018-2023)
Figure Colombia Brand Licensing Revenue (Million $) and Growth Rate (2018-2023)
Table Middle East & Africa Brand Licensing Sales by Country (2018-2023)
Figure Middle East & Africa Brand Licensing Sales Market Share by Country (2018-2023)
Table Middle East & Africa Brand Licensing Revenue by Country (2018-2023)
Figure Middle East & Africa Brand Licensing Revenue Market Share by Country (2018-2023)
Figure Middle East & Africa Brand Licensing Market Share by Type in 2023
Figure Middle East & Africa Brand Licensing Market Share by Application in 2023
Figure Turkey Brand Licensing Sales and Growth Rate (2018-2023)
Figure Turkey Brand Licensing Revenue (Million $) and Growth Rate (2018-2023)
Figure UAE Brand Licensing Sales and Growth Rate (2018-2023)
Figure UAE Brand Licensing Revenue (Million $) and Growth Rate (2018-2023)
Figure Saudi Arabia Brand Licensing Sales and Growth Rate (2018-2023)
Figure Saudi Arabia Brand Licensing Revenue (Million $) and Growth Rate (2018-2023)
Figure South Africa Brand Licensing Sales and Growth Rate (2018-2023)
Figure South Africa Brand Licensing Revenue (Million $) and Growth Rate (2018-2023)
Table Company Snapshot of The Walt Disney Company
Table Brand Licensing Introduction of The Walt Disney Company
Table Brand Licensing Sales, Price, Revenue, Gross Margin and Market Share of The Walt Disney Company (2021-2023)
Table Industrial Chain of Brand Licensing
Table Leading Consumers of Brand Licensing
Figure Global Brand Licensing Sales and Growth Rate Forecast (2024-2032)
Figure Global Brand Licensing Revenue and Growth Rate Forecast (2024-2032)
Table Global Brand Licensing Market Size and CAGR Forecast by Region (2024-2032)
Table Global Brand Licensing Market Size and CAGR Forecast by Type (2024-2032)
Table Global Brand Licensing Market Size and CAGR Forecast by Application (2024-2032)
Table Global Brand Licensing Market Size and CAGR Forecast by Sales Channel (2024-2032)
