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The Europe MarTech market was valued at US$ 15.6 billion in 2024 and is projected to reach US$ 28.9 billion by 2030, at a CAGR of 10.8% during the forecast period 2024-2030.
Technology solutions for marketing automation, analytics, customer experience, and campaign management. Features AI-driven insights, personalization capabilities, and multi-channel campaign orchestration.
Digital sector leads 75%. UK dominates 35%. AI adoption 82%. Cloud integration 88%. Analytics capabilities 72%. Personalization growing. Customer experience focus increasing. Automation expanding. Innovation accelerating.
Report Includes
This report is an essential reference for who looks for detailed information on Europe Marketing Technology (MarTech). The report covers data on Europe markets including historical and future trends for supply, market size, prices, trading, competition and value chain as well as Europe major vendors¡¯ information. In addition to the data part, the report also provides overview of Marketing Technology (MarTech), including classification, application, manufacturing technology, industry chain analysis and latest market dynamics. Finally, a customization report in order to meet user's requirements is also available.
This report aims to provide a comprehensive presentation of the Europe Marketing Technology (MarTech), with both quantitative and qualitative analysis, to help readers develop business/growth strategies, assess the market competitive situation, analyze their position in the current marketplace, and make informed business decisions regarding Marketing Technology (MarTech). This report contains market size and forecasts of Marketing Technology (MarTech) in Europe, including the following market information:
We surveyed the Marketing Technology (MarTech) manufacturers, suppliers, distributors and industry experts on this industry, involving the sales, revenue, demand, price change, product type, recent development and plan, industry trends, drivers, challenges, obstacles, and potential risks.
Total Market by Segment:
• Germany
• United Kingdom
• France
• Italy
• Spain
• Netherlands
• Belgium
• Digital Marketing
• Offline Marketing
• Retail & E-commerce
• Media & Entertainment
• Sports & Events
• Healthcare
• Automotive & Transportation
• HubSpot
• Salesforce
• Mailchimp
• SEMrush
• Hootsuite
• Sitecore
• Criteo
• Adestra
• Sendinblue
• Outbrain
Including or excluding key companies relevant to your analysis.
The report also provides analysis of leading market participants including:
• Key companies Marketing Technology (MarTech) revenues in Europe market, 2019-2024 (Estimated), ($ millions)
• Key companies Marketing Technology (MarTech) revenues share in Europe market, 2023 (%)
• Key companies Marketing Technology (MarTech) sales in Europe market, 2019-2024 (Estimated),
• Key companies Marketing Technology (MarTech) sales share in Europe market, 2023 (%)
Key Points of this Report:
• The depth industry chain includes analysis value chain analysis, porter five forces model analysis and cost structure analysis
• The report covers Europe and country-wise market of Marketing Technology (MarTech)
• It describes present situation, historical background and future forecast
• Comprehensive data showing Marketing Technology (MarTech) capacities, production, consumption, trade statistics, and prices in the recent years are provided
• The report indicates a wealth of information on Marketing Technology (MarTech) manufacturers
• Marketing Technology (MarTech) forecast for next five years, including market volumes and prices is also provided
• Raw Material Supply and Downstream Consumer Information is also included
• Any other user's requirements which is feasible for us
Reasons to Purchase this Report:
• Analyzing the outlook of the market with the recent trends and SWOT analysis
• Market dynamics scenario, along with growth opportunities of the market in the years to come
• Market segmentation analysis including qualitative and quantitative research incorporating the impact of economic and non-economic aspects
• Regional and country level analysis integrating the demand and supply forces that are influencing the growth of the market.
• Market value (USD Million) and volume (Units Million) data for each segment and sub-segment
• Distribution Channel sales Analysis by Value
• Competitive landscape involving the market share of major players, along with the new projects and strategies adopted by players in the past five years
• Comprehensive company profiles covering the product offerings, key financial information, recent developments, SWOT analysis, and strategies employed by the major market players
• 1-year analyst support, along with the data support in excel format.
1.1 Product Overview and Scope of Marketing Technology (MarTech)
1.2.1 Europe Market Size YoY Growth Rate Analysis by Type: 2023 VS 2030
1.2.2 Digital Marketing
1.2.3 Offline Marketing
1.3.1 Europe Market Size YoY Growth Rate Analysis by Application: 2023 VS 2030
1.3.2 Retail & E-commerce
1.3.3 Media & Entertainment
1.3.4 Sports & Events
1.3.5 Healthcare
1.3.6 Automotive & Transportation
1.4 Europe Market Growth Prospects
1.4.1 Europe Revenue Estimates and Forecasts (2019-2030)
1.4.2 Europe Production Estimates and Forecasts (2019-2030)
2.1 Industry Trends
2.1.1 SWOT Analysis
2.1.2 PESTEL Analysis
2.1.3 Porter’s Five Forces Analysis
2.2 Potential Market and Growth Potential Analysis
3.1 Europe Production by Manufacturers (2019-2023)
3.2 Europe Revenue Market Share by Manufacturers (2019-2023)
3.3 Market Share by Company Type (Tier 1, Tier 2, and Tier 3)
3.4 Europe Average Price by Manufacturers (2019-2023)
3.5 Manufacturers Production Sites, Area Served, Product Type
3.6 Market Competitive Situation and Trends
3.6.1 Market Concentration Rate
3.6.2 Europe 5 and 10 Largest Players Market Share by Revenue
3.6.3 Mergers & Acquisitions, Expansion
4.1 Europe Production
4.1.1 Europe Production YoY Growth Rate (2019-2023)
4.1.2 Europe Production, Revenue, Price and Gross Margin (2019-2024)
5.1 Europe
5.1.1 Europe Consumption by Country
5.1.2 Europe Sales, Consumption, Export, Import (2019-2023)
5.1.1 Germany
5.2.2 United Kingdom
5.3.3 France
5.4.4 Italy
5.5.5 Spain
5.6.6 Netherlands
5.7.7 Belgium
6.1 Europe Production Market Share by Type (2019-2024)
6.2 Europe Revenue Market Share by Type (2019-2024)
6.3 Europe Price by Type (2019-2024)
7.1 Europe Production Market Share by Application (2019-2024)
7.2 Europe Revenue Market Share by Application (2019-2024)
7.3 Europe Price by Application (2019-2024)
8.1 HubSpot
8.1.1 HubSpot Corporation Information
8.1.2 HubSpot Product Portfolio
8.1.3 HubSpot Production Capacity, Revenue, Price and Gross Margin (2019-2024)
8.1.4 HubSpot Main Business and Markets Served
8.1.5 HubSpot Recent Developments/Updates
8.2 Salesforce
8.2.1 Salesforce Corporation Information
8.2.2 Salesforce Product Portfolio
8.2.3 Salesforce Production Capacity, Revenue, Price and Gross Margin (2019-2024)
8.2.4 Salesforce Main Business and Markets Served
8.2.5 Salesforce Recent Developments/Updates
8.3 Mailchimp
8.3.1 Mailchimp Corporation Information
8.3.2 Mailchimp Product Portfolio
8.3.3 Mailchimp Production Capacity, Revenue, Price and Gross Margin (2019-2024)
8.3.4 Mailchimp Main Business and Markets Served
8.3.5 Mailchimp Recent Developments/Updates
8.4 SEMrush
8.4.1 SEMrush Corporation Information
8.4.2 SEMrush Product Portfolio
8.4.3 SEMrush Production Capacity, Revenue, Price and Gross Margin (2019-2024)
8.4.4 SEMrush Main Business and Markets Served
8.4.5 SEMrush Recent Developments/Updates
8.5 Hootsuite
8.5.1 Hootsuite Corporation Information
8.5.2 Hootsuite Product Portfolio
8.5.3 Hootsuite Production Capacity, Revenue, Price and Gross Margin (2019-2024)
8.5.4 Hootsuite Main Business and Markets Served
8.5.5 Hootsuite Recent Developments/Updates
8.6 Sitecore
8.6.1 Sitecore Corporation Information
8.6.2 Sitecore Product Portfolio
8.6.3 Sitecore Production Capacity, Revenue, Price and Gross Margin (2019-2024)
8.6.4 Sitecore Main Business and Markets Served
8.6.5 Sitecore Recent Developments/Updates
8.7 Criteo
8.7.1 Criteo Corporation Information
8.7.2 Criteo Production Capacity, Revenue, Price and Gross Margin (2019-2024)
8.7.3 Criteo Main Business and Markets Served
8.7.4 Criteo Recent Developments/Updates
8.8 Adestra
8.8.1 Adestra Corporation Information
8.8.2 Adestra Product Portfolio
8.8.3 Adestra Production Capacity, Revenue, Price and Gross Margin (2019-2024)
8.8.4 Adestra Main Business and Markets Served
8.8.5 Adestra Recent Developments/Updates
8.9 Sendinblue
8.9.1 Sendinblue Corporation Information
8.9.2 Sendinblue Product Portfolio
8.9.3 Sendinblue Production Capacity, Revenue, Price and Gross Margin (2019-2024)
8.9.4 Sendinblue Main Business and Markets Served
8.9.5 Sendinblue Recent Developments/Updates
8.10 Outbrain
8.10.1 Outbrain Corporation Information
8.10.2 Outbrain Product Portfolio
8.10.3 Outbrain Production Capacity, Revenue, Price and Gross Margin (2019-2024)
8.10.4 Outbrain Main Business and Markets Served
8.10.5 Outbrain Recent Developments/Updates
9.1 Key Raw Materials Analysis
9.1.1 Key Raw Materials
9.1.2 Key Suppliers of Raw Materials
9.2 Proportion of Manufacturing Cost Structure
9.3 Manufacturing Process Analysis of Marketing Technology (MarTech)
9.4 Industrial Chain Analysis
10.1 Marketing Channel
10.2 Distributors List
10.3 Customers
11.1 Industry Trends
11.2 Market Drivers
11.3 Market Challenges
11.4 Market Restraints
12.1 Europe Production, Revenue Forecast (2024-2030)
13.1 Europe Forecasted Consumption of by Country
14.1 Europe Production, Revenue and Price Forecast by Type (2024-2030)
14.1.1 Europe Forecasted Production of by Type (2024-2030)
14.1.2 Europe Forecasted Revenue of by Type (2024-2030)
14.1.3 Europe Forecasted Price of by Type (2024-2030)
14.2 Europe Production, Revenue and Price Forecast by Application (2024-2030)
14.2.1 Europe Forecasted Production of by Application (2024-2030)
14.2.2 Europe Forecasted Revenue of by Application (2024-2030)
14.2.3 Europe Forecasted Price of by Application (2024-2030)
16.1 Methodology/Research Approach
16.1.1 Research Programs/Design
16.1.2 Market Size Estimation
16.1.3 Market Breakdown and Data Triangulation
16.2 Data Source
16.2.1 Secondary Sources
16.2.2 Primary Sources
16.3 Author List
16.4 Disclaimer
17.1 Note
17.2 Examples of Clients
Frequently Asked Questions ?
